MEXC has become a top cryptocurrency exchange in 2024, rising to the top 6 in spot trading and top 5 in derivatives trading. This success is largely due to their strategic focus on memecoins, including:
Aggressive memecoin listings: MEXC listed over 600 trending memecoins in 2024, capitalizing on the market hype and offering users early access to high-potential tokens. Many of these listings saw massive gains, with some exceeding 100x.
Meme+ Trading Zone: This dedicated platform provides a user-friendly way to trade memecoins, further solidifying MEXC’s dominance in this market.
Beyond memecoins, MEXC drives user growth and satisfaction through:
Massive airdrops: Distributing over $136 million in rewards to users in 2024.
Low fees and high liquidity: Creating a competitive trading environment.
Innovative features: Like contract address search and high leverage trading.
These strategies have led to a significant increase in market share and a user base of over 30 million. However, the report reminds investors that the cryptocurrency market is volatile and encourages careful evaluation before trading.
2024 has been a challenging year for the crypto industry. Despite facing significant challenges, the market showed signs of recovery toward the end of the year, fueled by the memecoin hype and notable shifts in the exchange landscape.
According to the latest TokenInsight research report, MEXC achieved remarkable growth and market presence in 2024, securing a position among the top 6 in Spot trading and the top 5 in Derivatives trading. This success underscores MEXC’s effective memecoin listing strategies and robust user growth initiatives.
The report further highlights that MEXC’s market share grew by 9.2 percentage points, reaching 11.6% by the end of 2024, compared to 2.4% in 2023.
In the Derivatives market, MEXC’s market share grew by 10.4 percentage points in 2024 compared to 2023, marking the largest increase among major exchanges.
Key Drivers Behind MEXC’s Success
MEXC’s success can be attributed to its unparalleled speed in token listings and extensive selection. As of this writing, MEXC has listed over 3,000 tokens, providing users with quick access to the latest and most promising projects, particularly in the memecoin space.
Aggressive Memecoin Listings to Capitalize on Market Hype
MEXC focuses on identifying promising projects to help users navigate diverse market trends. In 2024, the platform listed over 2,300 new tokens, including more than 600 trending memecoins.
According to MEXC’s 2024 statistics, the top 5 highest-gaining memecoins initially listed on MEXC achieved an average peak increase of over 87x, with KEKIUS and FWOG surpassing 100x.
Additionally, the top 5 memecoins with the highest market caps initially listed on MEXC in 2024 recorded an average peak increase of over 35x, with PNUT leading the way at over 70x.
In 2024, MEXC made a significant impact in the memecoin space by listing popular tokens such as PNUT, FWOG, SWARMS, MOODENG, BOME, UFD, MOG, and POPCAT, solidifying its position as a dominant force in the memecoin market.
Notably, at the beginning of 2025, MEXC’s Meme+ Trading Zone became the exclusive launch platform for trending memecoins such as KEKIUS, TRUMP, MELANIA, and VINE. This platform provides users with early investment opportunities and ensures they stay ahead of the latest market trends.
Massive Airdrops Fuel Explosive User Growth
MEXC’s success is further bolstered by its user-first approach, which includes massive airdrop rewards. The platform offers daily airdrops, enabling users to easily participate and earn substantial rewards without navigating complex processes. In 2024, MEXC held 2,293 airdrop events, distributing over $136 million in rewards—a testament to its commitment to user experience and value creation.
The exchange has partnered with blockchain projects such as APT, CATI, XTER, SONIC, and SUPRA, offering users access to a diverse range of altcoins, enhanced trading experiences, and attractive prize pools. These partnerships have strengthened MEXC’s position in the spot market.
In addition, MEXC provides highly competitive trading fees, helping users minimize costs. Coupled with robust liquidity, the platform ensures seamless and efficient trade execution. These advantages have established MEXC as the go-to platform for both new and experienced cryptocurrency traders.
Innovative and Powerful Features for Trading
MEXC is dedicated to continuous platform innovation and feature expansion, which has been pivotal in maintaining its competitive edge in the rapidly evolving cryptocurrency market.
Recently, MEXC introduced several innovative features designed to enhance the user experience and help traders capitalize on investment opportunities, particularly in the growing memecoin market.
Meme+ Trading Zone: The launch of the Meme+ Trading Zone has solidified MEXC’s position in the expanding memecoin market. By curating trending memecoin projects and simplifying the trading process, Meme+ enables users to access high-potential tokens with ease. It eliminates technical barriers, such as requiring a Web3 wallet or private keys, making trading more accessible and user-friendly.
Contract Address Search: To address the challenges of navigating the rapidly growing memecoin market, this feature allows users to locate tokens quickly using their unique contract addresses. This improves trading efficiency while reducing the risks of errors and scams.
400x Leverage on Futures: MEXC offers up to 400x leverage for BTCUSDT and ETHUSDT Futures trading, enabling traders to capitalize on small market movements, even with minimal capital. This feature maximizes potential returns and provides opportunities for significant profits.
Through its fast and aggressive memecoin listing strategies, massive airdrops, and user-friendly trading features, MEXC has successfully expanded its user base. The platform now serves over 30 million users across more than 170 countries and regions. And now MEXC Boosts Referral Program with up to 50% Commissions and Exclusive Benefits!
Risk Disclaimer
The information provided in this article about cryptocurrencies does not represent MEXC’s official stance or constitute investment advice. Given the highly volatile nature of the cryptocurrency market, investors are encouraged to carefully evaluate market fluctuations, project fundamentals, and potential financial risks before making any trading decisions.
This press release has also been published on VRITIMES